Power to the People! Advanced Analytics for All
Session Details
Session Abstract
Advanced Analytics has the potential to unlock new sources of revenues, reduce expenses, optimize organizations and monetize the mounds of data each organization collects. However, the pursuit of Advanced Analytics nirvana is proceeding along two esoteric paths. First, the ivory tower approach where mysterious data scientists manually turn data into beautifully crafted analysis reports. Second, the massive computing power approach where black-box software crush data into complex models incomprehensible to mere mortals. In reality, the transformative potential of analytics is lost unless it impacts the day to day activities of every level of employees. Neither ivory towers, nor black boxes are inherently suited to empowering every level of the workforce with context appropriate actionable analytics. The future of analytics is simplicity, ubiquity, and actionability. A third path – Advanced Analytics for the masses – is now being enabled by the twin forces of Cloud Computing and Crowdsourcing.
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