6th annual Cloud Slam 2014 Cloud Computing Conference, San Francisco CA, June 4, 2014. Cloud Computing Events 2014 - ITaaS

Simplifying the Experience for Ordering, Managing and Billing of Cloud-Based Infrastructure Services

Fri, 11 Apr 2014 20:20:16 +0000

The delivery of products and services has been forever changed by the cloud. It has become imperative for service providers and enterprises to rapidly put out, deliver and charge for offers via the cloud to enable services – such as ITaaS (IT as a service) - and to give users self-service abilities.

This session will explore how providers can choose the right technology solutions to efficiently support all the complex front and back end processes necessary to rapidly roll out flexible offerings with pricing & plan models, accurately track usage at a granular level, bill customers and users accordingly, and beyond.

Keywords:

cloud marketplace

cloud service delivery

BSS/OSS

ITaaS

cloud service brokerage

Speaker First Name:

David

Speaker Last Name:

Wippich

Speaker Job Title:

CEO

Speaker's Company Name/Affiliation:

Ensim Corporation

Speaker Bio:

As chairman and CEO, David comes to Ensim with over twenty years of experience at international technology companies. Most recently he served as President and Chief Operating Officer at Active ISP (AISP), one of Europe's largest hosting service providers. David attended Stanford University and Southern Oregon University.

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Speaker's Postal Address:

2620 Augustine Drive, Suite 140 Santa Clara, CA 95054 United States

Washington Room

Wednesday, June 4, 2014 - 15:05

Emerging Cloud Models: Community Cloud

Fri, 11 Apr 2014 18:18:24 +0000

There is no disputing that both Enterprises and Service Providers are embracing cloud. But now, there are some ‘blurred lines’ as enterprises and public and private institutions that share common requirements are banding together through a “Community Cloud” model. Aimed at delivering on-demand, non-competitive services, infrastructure and application software, this new and emerging IP operating model is based on a community cloud platform. The results are better operational efficiencies, significantly reduced costs, and a greater ability to innovate and generate new revenues for all community members involved.

In this session, Manjula Talreja, VP of Cisco Consulting Services Global Cloud Practice, will further define and discuss the emergence of these new Community Cloud models, pointing to examples of several global university groups who are successfully adopting community cloud initiatives. Talreja will also highlight some of the key operational, delivery, governance, revenue-sharing, ROI — among other — challenges inherent in this new cloud model.

Keywords:

Cisco Consulting Services

Software-as-a-Service

Saas

Speaker First Name:

Manjula

Speaker Last Name:

Talreja

Speaker Job Title:

Vice President, Global Cloud Practice

Speaker's Company Name/Affiliation:

Cisco Consulting Services

Speaker Bio:

Manjula Talreja is a 25-year information technology (IT) industry veteran who has spent the majority of her career at Cisco, where her extensive experience in general management, business strategy consulting, and operations has helped guide teams through many crucial inflection points. Talreja is currently vice president of the Global Cloud Practice for Cisco Consulting Services, the company’s business and IT technology consulting arm. In this expanded role, Talreja is helping to shape and drive Cisco’s enterprise and service provider (SP) cloud strategy. Taking advantage of Cisco’s Internet of Everything (IoE) “network of networks” platform, the Global Cloud Practice is helping CIOs transform enterprise IT delivery models to IT-as-a-Service (ITaaS) and supporting SPs in developing cloud market-entry and execution strategies. Most recently, Talreja was vice president of global cloud business development for Cisco, where she and her team created new, innovative cloud business models and partnerships with technology vendors, SPs, and systems integrators (SIs). In 2009, Talreja ran and launched the Virtual Computing Environment (VCE) coalition, a partnership between Cisco, EMC, and VMware created to accelerate customers’ abilities to increase business agility with data center virtualization and private cloud. From 2004–2007, she served as senior director of Customer Business Transformation with Cisco’s Voice Technology Group (VTG). Prior to Cisco, she spent five years with Hewlett Packard (HP) in its IT manufacturing organization, where she worked on global manufacturing systems in the United States, Southeast Asia, and Europe. Talreja is a highly sought-after industry thought leader and was recently named a CloudNOW “2013 Top Ten Women in Cloud.” She also made CableFAX Magazine’s list of the “Most Powerful Women in Cable 2012.” holds a bachelor’s degree in economics from the University of Delhi, and a bachelor’s degree in business with a major in information systems from Santa Clara University.

Speaker's Company Logo:

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Speaker's LinkedIn Profile:

www.linkedin.com/pub/manjula-talreja/4/267/7

Speaker's Twitter profile:

https://twitter.com/ManjulaTalreja

Speaker's Postal Address:

3650 Cisco Way SAN JOSE, CALIFORNIA 95134

California Room

Wednesday, June 4, 2014 - 10:45

Why DaaS (Desktops as a Service) is a pain in the aaS

Tue, 13 Mar 2012 22:19:37 +0000

We've all heard the pitch about centralized desktops are easier to secure and administer than conventional ones. Desktops as workflows have very unique requirements in order to be provisioned as a cloud-based service, the net of which makes most use cases untenable.

1. Virtual desktops have a very demanding IOPS requirement (Input/output operations per second) which is very expensive to maintain in both public and private clouds. In the private cloud each random IO is a spindle head movement. With an average of 20 IOPS per desktop, the total random IO required of a SAN is 20,000 IOPS. This translates to 300 spindle disks without accounting for RAID. With RAID 5 or 6, the number of disks required is 600-800 just to support steady state random IO coming from these 1,000 virtual desktops. While the hardware cost may be abstracted in the public cloud, the service cost could easily outweigh it: Consider the going rate of $6 per IOP per second per month, at 20 IOPS per desktop the cost of 1,000 desktops on a public cloud would be $120,000 per month! The presentation will dive deeper into how existing DaaS service providers skirt these costs today, but the net outcome of any cost savings is usually poor end user experience.

2. Enabling true multi-tenancy is close to impossible (read: ridiculously expensive and complicated). Multi-tenant management is the ability for a cloud tenant to have single-pane-of-glass visibility and control over the instances, data, and networks in their cloud-hosted solution. In terms of a DaaS solution this would mean the desktops, the master images, patching, user data, networks, access policies, etc. Essentially, the tenant’s management portal would need the ability to administer multiple isolated virtual desktop silos. In addition, the multi-tenant management solution would need to have the ability to securely provide this level of access to multiple tenants. None of this functionality exists in any of the desktop virtualization offerings available today (don’t blame the vendors, blame Microsoft – who puts the final nail in the DaaS coffin).

3. Microsoft Virtual Desktop Access (VDA) licenses are very expensive and are priced at per-device rather than concurrency. In short, Microsoft doesn’t have a Service Provider License Agreement (SPLA) for virtual desktops. That’s why the VDI vendors don’t allow multi-tenancy, and that’s why the whole thing is a non-starter.

4. Lastly: The security benefits of virtual desktops are vastly overhyped, especially in the private cloud scenario where virtual desktops could create greater security vulnerability than physical ones by allowing an attacker who has compromised a desktop direct access to the datacenter network.

Keywords:

DaaS

VDI

virtual desktop infrastructure

ITaaS

desktops

service

desktops as a service

cloud based desktops

Virtualization

Speaker First Name:

Tal

Speaker Last Name:

Klein

Speaker Job Title:

Senior Director of Products

Speaker's Company Name/Affiliation:

Bromium

Speaker Bio:

Tal Klein is Senior Director of Products at Bromium. Previously he managed integrated product strategy at Citrix where he developed cross-platform technologies focused on virtualization, autonomic computing and cloud. Prior to Citrix he led the Technical Marketing team at NetScaler (which was acquired by Citrix). Tal has also spent over a decade in the hosted datacenter industry developing managed cloud services. He is author of several research papers and patents.

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Speaker's LinkedIn Profile:

www.linkedin.com/in/talmklein

Speaker's Twitter profile:

@VirtualTal

Speaker's Postal Address:

Tal Klein Bromium, Inc. 20813 Stevens Creek Blvd, Suite 150 Cupertino CA 95014 USA